Art Direction + Collateral + Email Marketing + Event Design
The Parma Hospital 5K is part of a community wide Hermes race series. The goal is to create awareness and increase participation for all five races as well as the Parma Hospital race.
A series of print and online web ads, collateral materials and t-shirts are designed to promote the event – enticing runners and non-runners to put their athletic shoes on and raise money for the community.
The event helped raise over $7,000 for the community.