Logo + Branding + Campaign
+ Art Direction + Collateral + Production
The 50th Anniversary of Parma Hospital celebrated a half-century of the independent, community hospital and its commitment to the community.
Logo + Branding
The concept and design uses a rich, metallic gold color to create a celebratory and timeless feel. A contemporary design incorporating the 50th branding elements gives the pieces a modern feel, while balancing the historic building photos.
Print + Digital Collateral
The conceptual treatment is cohesively applied throughout comprehensive event campaign marketing collateral: advertising (print and digital), invitation set, program, and event artwork.
The celebration's invitation uses a custom fold to convey elegance and excitement, and entice the recipient to be part of the celebration and attend this special event.